Ghostwriting for Leaders

Transform Your Voice
Into Authority

We help founders, executives, and creators build powerful personal brands on Twitter and LinkedIn through strategic content and expert ghostwriting.

10K+ Followers Added
3-5x Engagement Growth
100% Client Satisfaction

Content that converts followers into believers

01

Strategic Content Planning

We analyze your goals, audience, and industry to create a content strategy that positions you as the go-to expert in your space.

  • Audience research & analysis
  • Content pillars development
  • Competitive positioning
02

Expert Ghostwriting

Our writers craft posts, threads, and articles in your authentic voice that resonate with your audience and drive engagement.

  • Daily posts & threads
  • Long-form articles
  • Voice matching & refinement
03

Full Content Management

We handle everything from scheduling to engagement, so you can focus on running your business while we build your brand.

  • Content scheduling
  • Community engagement
  • Performance analytics

From strategy to execution in four simple steps

Discovery Call

We learn about your business, goals, and vision to ensure we're the right fit for each other.

Strategy Development

We create a custom content strategy tailored to your unique voice, audience, and objectives.

Content Creation

Our expert ghostwriters craft engaging content that sounds authentically you and drives results.

Optimize & Scale

We continuously analyze performance and refine our approach to maximize your growth and engagement.

Built for ambitious leaders ready to dominate their space

Founders

Position yourself as an industry leader and attract investors, talent, and customers through thought leadership.

  • Build investor confidence
  • Attract top talent
  • Generate inbound leads

Executives

Establish thought leadership that elevates both your personal brand and your company's reputation.

  • Industry authority
  • Speaking opportunities
  • Board positioning

Creators

Expand beyond video platforms and build a diversified presence that protects and grows your influence.

  • Platform diversification
  • Audience expansion
  • Brand partnerships

Numbers that speak louder than words

Our clients don't just grow their following—they build real influence that translates into business results.

3-5x Engagement Growth
10K+ Followers Added
100% Client Satisfaction
5+ Posts Per Week
Alen Joseph - Founder of MustardContent

Meet Alen Joseph

I started MustardContent because I saw too many brilliant founders and executives struggling to share their insights with the world. They had the knowledge but not the time or expertise to build a content presence.

Now, we help leaders transform their expertise into engaging content that builds authority, attracts opportunities, and drives real business results.

Ready to build your authority?

This isn't for everyone. We work with ambitious leaders who are serious about building their personal brand and have the expertise worth sharing.

Start Your Application Limited spots available each month